Spain remains one of the UK’s favourite holiday destinations, but choosing between Alicante and Malaga isn’t always easy. Both offer sunshine, beaches and excellent value, but they appeal to different types of travellers.
Alicante is the gateway to the Costa Blanca, one of Spain’s most popular holiday regions.
Perfect for:
Family holidays
Affordable beach breaks
Benidorm visitors
Winter sun escapes
Popular nearby resorts include Benidorm, Calpe, Altea and Torrevieja.
Malaga serves the Costa del Sol and offers a more varied mix of beach resorts, culture and nightlife.
Perfect for:
Couples
Golf holidays
Luxury breaks
City and beach combinations
Popular nearby resorts include Marbella, Fuengirola, Torremolinos and Estepona.
From most UK airports, both destinations can be reached in under three hours.
Alicante:
Approximate flight time: 2 hours 30 minutes
Malaga:
Approximate flight time: 2 hours 45 minutes
Alicante generally offers lower accommodation costs and budget-friendly resorts.
Malaga often attracts higher-end visitors, particularly in Marbella and Puerto Banús.
Choose Alicante for value, family-friendly beaches and traditional package holidays.
Choose Malaga for a more sophisticated Costa del Sol experience with excellent dining, culture and nightlife.